Marketing offers a wide variety of unique and challenging issues to tackle across a constantly shifting business landscape. A business must sell products in order to survive and grow, and it is the marketing team who decide the best way to do this by researching and satisfying customer needs. Planning, pricing, analysing trends, advertising and promotion will all be focussed on during your degree.
Studying Marketing at a UK university will open up opportunities to build contacts and gain transferable skills that will be useful across a wide range of business sectors. Students will develop communication and presentation skills, as well as the ability to question and analyse. Modules covered will include e-business management, digital marketing, strategic brand management and understanding consumers.
Almost all Marketing courses at UK universities offer a work placement for students to gain experience in a busy marketing department, and many degrees can be studied as joint honours alongside another subject you are interested in.
Marketing graduates can move into a wide variety of careers upon graduation including account executive, planner, copywriter, researcher, buyer, consultant, digital and press officer.
Please note that entry requirements vary for each UK university.
To learn more about the best Marketing courses in the UK, find details on the top ten ranking Business, Management and Marketing universities in the Guardian University Guide 2020 below:
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